The School of Business is experiencing substantial and exciting growth. Our undergraduate majors are ‘red hot’ because they offer the ideal combination of intellectual challenge, career potential and financial reward. Our undergraduate enrollment is up 36 percent since 2012. Continue Reading
Marketing
Advice for the Class of 2017

Arrive Early, Stay Late, Put in the Effort to Succeed, Says Commencement Speaker Doug Elliot, President of The Hartford
In a commencement speech laced with solid career advice about hard work and attaining career success, Doug Elliot ’82 mentioned that his life did benefit from a touch of serendipity. Continue Reading
Conscious Capitalism: Serving a Higher Social Goal

Connecticut CEO Speaks to Undergraduate Students about Conscious Capitalism
A Connecticut CEO presented to undergraduate students on April 25 about how business can serve a higher social goal through the introduction of ‘Conscious Capitalism’ into the organization. Continue Reading
Snap! Commencement 2017
#UConn17 Business Students Say Thanks
Business Fundamentals: Gateway to a Business Minor

For the third year in a row, the School of Business is offering a 10-credit summer business program for undergraduate, non-business majors who want to gain valuable business knowledge and expand their marketability. Continue Reading
Three Marketing Professors to Retire
School of Business Wishes a Happy Future to Professors Carrafiello, Spiggle and Ross
Kayaking in South Carolina, reading, gardening and tackling new research projects are on the retirement ‘to-do’ lists of three prominent Marketing Department professors.
This year’s three School of Business retirees all hail from the Marketing Department, and include: Continue Reading
UConn Senior Margo Bailey Awarded Fulbright

Bailey Plans Career Helping Kids Appreciate Foreign Languages, Cultures, People
How do you top a college career that includes two study-abroad trips, internships at international companies, and a three-part honors thesis exploring bilingual advertising and the toy industry?
Margo Bailey, a senior honors student majoring in marketing, did it by earning a Fulbright Scholarship. Continue Reading
Seven Business Faculty Honored

Professor Reilly Recognized for Remarkable Research; Peers Honored for Teaching Strategies
Management Professor Greg Reilly earned the School of Business’ annual award for Research Excellence, an achievement that is based on five years of academic success. Continue Reading
Sell-abration!

UConn Students Pitch Novel Snack Ideas for Trip to National Selling Competition
Roasted Habanero Nuts, Jalapeno/Cilantro/Lime Chips, Napa Valley Wine/Cheese Chips and Agave Sunflower Seeds were some of the ideas that UConn students pitched for a fictional private-label snack line dubbed “Simply Salt.” Continue Reading
