True Viral News – We are all in business to solve problems, add value and make a profit — tasks which involve pricing your product or service. But how do you effectively price your product or service to increase sales and make more money with little or no effort?
Mansfield Patch – A University of Connecticut faculty member has reached a conclusion about social media addiction — the answer seems to lie not with quantity of postings but whether people post more on weekends than weekdays.
UConn operations and information management professor Xue Bai and two colleagues revealed the findings in a newly published study in the journal “Information & Management” titled, “Weekdays or weekends: Exploring the impacts of microblog posting patterns on gratification and addiction.”
HealthNewsDigest.com – Are you at risk of becoming addicted to social media?
It seems the answer lies not in how much you tweet or microblog, but rather, whether you post significantly more on weekends than weekdays.
That’s what UConn operations and information management professor Xue Bai and two colleagues found in a newly published study in the journal Information & Management titled, “Weekdays or weekends: Exploring the impacts of microblog posting patterns on gratification and addiction.” Their findings are based on in-depth study of the habits and responses of a diverse group of 308 microbloggers.
Recent advances in information technologies (IT) have powered the merger of online and offline retail channels into one single platform. Modern consumers frequently switch between online and offline channels when they navigate through various stages of the decision journey, motivating multichannel sellers to develop omni-channel strategies that optimize their overall profit. This study examines consumers' cross-channel search behavior of "pseudo-showrooming," or the consumer behavior of inspecting one product at a seller's physical store before buying a related but different product at the same seller’s online store, and investigates how such consumer behavior allows a multichannel seller to achieve better coordination between its online and offline arms through optimal product placement strategies. Full article.
UConn Today – Tucked inside a small laboratory at UConn’s Technology Incubation Program (TIP) in Farmington, Conn., Nicole Wagner is trying to cure vision impairment and blindness for more than 30 million people worldwide.
UConn Today – A team of researchers from UConn and other universities was recently awarded a multi-million dollar grant from the Department of Defense to learn how insulating materials exposed to very high electric fields break down.