Articles about activities within the academic departments
UConn Today – Jason Correia ’10, ’13 MSA has nothing against artificial intelligence, but when the corporate executive is hiring a new employee, he’s looking for great communication skills, a strong work ethic, and the ability to work as part of a team.
“With the advent of AI, I feel like the ability to communicate in person has become deprioritized,’’ said Correia a principal at CliftonLarsonAllen (CLA), based in West Hartford.
UConn Today – Adam DeJulius ’09, MBA ‘20 has only been CEO and President of Miller Foods for eight months, but it is a job he’s been preparing for his entire life.
Miller Foods is a family-owned, fourth-generation business in Avon, Conn., founded in 1950 by his great-grandparents, fondly known as Oma and Pa. DeJulius was immersed in the business from an early age, working alongside his family carving turkeys during the family’s annual pre-Thanksgiving turkey sale.
Wallethub – Q: When does it make sense to consider a credit card with a triple-digit annual fee?
My test is simple. If you need a spreadsheet to convince yourself the fee is worth it, then it is not. If you take a couple of trips a year, you are paying for the benefits you keep forgetting to use.
Q: In your opinion, what type of person should get a card like The Platinum Card from American Express?
I think the card is for people who live in airports. Frequent flyers, consultants, anyone whose company reimburses the fee anyway. Lounge access genuinely changes how travel feels once you use it every week.
UConn Today – UConn marketing professor Nicholas Lurie and two colleagues have found a little-known method for significantly enhancing social media influencer marketing.
In a recently published article in the Journal of Marketing, the researchers highlight how seeding the combination of a prominent influencer and a follower boosts the spread of an endorsement up to fivefold.
“Both researchers and marketers have traditionally believed that the key to social media messaging is to find the influencer with the largest social network,’’ Lurie says.
Wallethub – Gas credit cards can give you as much as 6% back on gas purchases, either at any gas station or at a specific chain, depending on the card. To point you in the right direction, we evaluated the gas credit cards in our database of 1,500+ credit card offers and selected the top gas cards using WalletHub’s proprietary credit card rating system.
If you always purchase a certain brand of gas, your best bet is to get a card affiliated with that gas station. Otherwise, you should get a card that offers a solid rewards rate on all gas purchases, so that you can be flexible about where you fill up your tank. Also, before you purchase gas with a gas credit card, check to see if the gas station charges extra for using a credit card. Using your gas credit card is only worth it if the rewards you’ll earn make up for or exceed the extra charge.
UConn Today – As companies face increasing pressure to address climate change, many are choosing to publicly announce voluntary carbon-elimination goals.
Two UConn researchers have discovered that, in addition to highlighting environmental responsibility, these commitments also influence how investors perceive the value of a company.
UConn Today – In one of the most harrowing descriptions in his new book, two-time alum George Aldo Barrios ’87 (CLAS) ’89 MBA, a transformative business strategist and former co-President of WWE, recounted a trip to Saudia Arabia to close an important deal to bring wrestling entertainment to the kingdom.
The company was in the home stretch of the deal when journalist Jamal Khashoggi was assassinated at the Saudi consulate in Istanbul, in October 2018. His death was believed to be at the behest of the Saudi Crown Prince. Everyone at WWE was nervous about moving forward.
UConn Today – Artificial intelligence (AI) has raised big questions for higher education, employers, policymakers, and communities. How should AI be used in the classroom? What skills will students need in an AI-enabled workforce? How can organizations take advantage of new technologies while addressing concerns about privacy, ethics, and trust? Answers to these questions are already being explored across UConn, the state’s flagship, land- and sea-grant university.
UConn Today – rofessor Emerita Robin Coulter, who led the School’s Marketing Department for 17 years, will be recognized by the American Marketing Association this summer for the enduring impact of her research.
UConn Today – The Center for Real Estate and Urban Economic Studies is co-leading, co-organizing, and co-sponsoring a four-day symposium in Zurich, Switzerland, drawing international experts to address sustainability in the real estate industry.
The conference, titled “Global Real Estate and Sustainability: An International Conference on Emerging Challenges and Research Frontiers,’’ will be held at the University of Zurich in September 2027. Other academic partners include Yale University and The University of Oxford in England.