Danielle Brick


Letโ€™s Get This Party Started: UConn Researcher, Colleagues Discover that Certain Celebrations Can Boost the Health of Participants

UConn Today – Whether itโ€™s a graduation party, a milestone birthday, or a toast to a promotion, celebrations can benefit participantsโ€™ health and wellbeing.

Those are the findings of UConn marketing professor Danielle Brick, whose research was just published in the Journal of Public Policy & Marketing.


Surprise Outcomes When Little Consumer Secrets Kept From Loved Ones

UConn Today – Do you keep secrets from your loved ones, family, or friends? It turns out that many people do. Whether ordering something online and hiding the package when it arrives, hiring a cleaning service and not telling your roommate, or eating a pizza instead of dieting, we often have secret purchases that we just prefer not to divulge.


Nine ‘Enthusiastic, Well Qualified’ Faculty Join School for Fall 2022

(Photo courtesy of University Communications)

The School of Business is welcoming nine new faculty members this semester, continuing a trend of successful recruiting. Many of the new hires already have strong research accomplishments and awards for teaching excellence.Continue Reading