OPIM


‘A Game-Changer for MSBAPM Students’

CoMPAS challenge

Fun-Filled Professional Enhancement Challenges Will Highlight Student Accomplishments, Strengthen Resumes

Students in the Business Analytics and Project Management master’s degree program (MSBAPM) will have the opportunity to compete in a new professional enhancement, gamification-style challenge. Continue Reading


Does Social Media Excel When an Industry is in Crisis?

OPIM Professor Shu He has been studying firms' strategic social media adjustment in response to a competitor's crisis. (Nathan Oldham/UConn School of Business)
OPIM Professor Shu He has been studying non-focal firms’ strategic social media adjustment in response to a competitor’s crisis. (Nathan Oldham/UConn School of Business)

Savvy Social Media Tactics Boosted Airline Industry Following Devastating Crash

The crash of a passenger airplane is the ultimate public relations crisis for the airline industry.

But the opportunity to explore the way a distressed airline—and its competitors—handle that crisis on social media provides an outline for many different companies on the right and wrong way to address an industry emergency, said OPIM Professor Shu He. Continue Reading





Op-Ed: Our Private Data and the Market for Third-Party Providers of Functionality to Websites

When Faced with High Privacy Concerns Among Users, the Third-Party Industry Gets More Concentrated

Your personal information is out there. You did not give it out, so how did it get there? Continue Reading


Op-Ed: 5 Suggestions for an OpEX Practitioner in a Digital World

iSixSigma – The Lean Six Sigma (LSS) Green Belt and Black Belt curriculum needs an overhaul. The original operational excellence (OpEx) Lean Six Sigma methodology developed by Motorola in the 1980s and made famous by Jack Welch at General Electric (GE) in the early 1990s is finding itself a bit long in the tooth in comparison to the digital transformation activity going on around it. Practitioners of Lean Six Sigma who learned their craft more than 10 years ago need on-the-job training or CE (continuing education) classes to remain valuable to their client companies. The digital transformation has overtaken this quaint methodology, and unless continuous improvement teams embrace the new paradigm, their ability to affect the world will get smaller and smaller.

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A Winning Football Pool Strategy

David Bergman explains some of his research and its implications beyond the betting world. (Nathan Oldham/UConn School of Business)
David Bergman explains some of his research and its implications beyond the betting world. (Nathan Oldham/UConn School of Business)

Professor Bergman’s “NFL Survivor Pool” Plan Has Ramifications for Other Businesses, Too

OPIM professor David Bergman loves football, predictions, and data analytics, so it is little surprise that he would use his knowledge to plan an NFL survival-pool strategy. Continue Reading


New Business Faculty for 2017

Leanne Adams speaks with Christopher Miller after the first faculty meeting in September. Both Adams and Miller are new instructors-in-residence in the accounting department. (Nathan Oldham/UConn School of Business)
Leanne Adams speaks with Christopher Miller after the first faculty meeting in September. Both Adams and Miller are new instructors-in-residence in the accounting department. (Nathan Oldham/UConn School of Business)

Impressive Professors Bring Strong Credentials, Added Zeal to School of Business Ranks

An expert in terror analytics, a marketer who worked for NBC, Pepsi and Disney, and a champion of the volunteer income tax program at UConn are among the newest faculty at the School of Business. Continue Reading


New Associate Deans for Business Programs

From left, Associate Deans Robert Day, Sulin Ba, and David Souder. (Nathan Oldham/UConn School of Business)
From left, Associate Deans Robert Day, Sulin Ba, and David Souder. (Nathan Oldham/UConn School of Business)

Professors Day, Souder Assume New Leadership Roles; Strive to Further Distinguish Business Programs

The School of Business has appointed two veteran professors, Bob Day and David Souder, to its top leadership team. Continue Reading