
Kayla O’Leary: Marketing
‘Those High Achievers Pulled Out a Competitive Side in Me!’
Kayla O’Leary ’16 combined her passion for marketing and her love of the law into an honors thesis during her senior year.
How do you balance a consumer’s freedom of speech, including the right to gripe about a product or service on social media, with a company’s right to respond to unfair criticism and protect its brand equity?Continue Reading