True Viral News – We are all in business to solve problems, add value and make a profit — tasks which involve pricing your product or service. But how do you effectively price your product or service to increase sales and make more money with little or no effort?
Faculty
CT at Center of Corporate Relocation Strategy
Hartford Business Journal – Health insurer Aetna’s decision to relocate top-level employees to New York City, while maintaining the bulk of its workforce in Hartford, is part of a nationwide management trend in which companies are increasingly separating their corporate executives from the rest of their workforce.
What Do Measures of Real-Time Corporate Sales Tell Us About Earnings Surprises and Post-Announcement Returns?
Harvard Law School Forum on Corporate Governance and Financial Regulation – Namho Kang is Assistant Professor of Finance at the University of Connecticut. This post is based on a recent paper authored by Professor Kang; Kenneth A. Froot, Research Associate at the National Bureau of Economic Research; Gideon Ozik, Affiliate Professor of Finance at EDHEC Business School; and Ronnie Sadka, Professor of Finance at Boston College Carroll School of Management.
Are Noisy Airport Flight Paths Discriminatory?
As Fed Reserve Scholar, Professor Cohen Explores Airport Noise, Housing Vacancy Ripple Effects
Jeffrey Cohen, a professor of finance and real estate, served as a visiting scholar at the Federal Reserve Bank of St. Louis for four days in May. Continue Reading
UConn Professor Gets Some Answers About Social Media Addiction
Mansfield Patch – A University of Connecticut faculty member has reached a conclusion about social media addiction — the answer seems to lie not with quantity of postings but whether people post more on weekends than weekdays.
UConn operations and information management professor Xue Bai and two colleagues revealed the findings in a newly published study in the journal “Information & Management” titled, “Weekdays or weekends: Exploring the impacts of microblog posting patterns on gratification and addiction.”
Social Media Addiction: Who’s Most at Risk?
HealthNewsDigest.com – Are you at risk of becoming addicted to social media?
It seems the answer lies not in how much you tweet or microblog, but rather, whether you post significantly more on weekends than weekdays.
That’s what UConn operations and information management professor Xue Bai and two colleagues found in a newly published study in the journal Information & Management titled, “Weekdays or weekends: Exploring the impacts of microblog posting patterns on gratification and addiction.” Their findings are based on in-depth study of the habits and responses of a diverse group of 308 microbloggers.
Eyeing Wireless Expansion, Charter and Comcast Forge Closer Ties
Greenwich Time – Charter Communications cemented its dominance of the cable market last year by acquiring two of the largest firms in the industry. Now it is forging closer ties with the country’s largest cable company and possibly one of the largest cellular carriers in a bid to tap into new markets.
Are You At Risk of Becoming a Social Media Addict?
UConn Professor Discovers that Heavy Weekend Users May be Substituting Social Media for a Social Life
Are you at risk of becoming addicted to social media?
It seems that the answer lies not in how much you tweet or microblog, but, rather, if you find yourself posting significantly more on weekends than weekdays. Continue Reading
Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies
Management Information Systems Quarterly Vol. 41, Iss. 2 (2017)
Zheyin (Jane) Gu, Giri Kumar Tayi
Recent advances in information technologies (IT) have powered the merger of online and offline retail channels into one single platform. Modern consumers frequently switch between online and offline channels when they navigate through various stages of the decision journey, motivating multichannel sellers to develop omni-channel strategies that optimize their overall profit. This study examines consumers' cross-channel search behavior of "pseudo-showrooming," or the consumer behavior of inspecting one product at a seller's physical store before buying a related but different product at the same seller’s online store, and investigates how such consumer behavior allows a multichannel seller to achieve better coordination between its online and offline arms through optimal product placement strategies. Full article.
Business School Recognized by National Association of Women MBAs
National Association of Women MBAs Thanks UConn for Its ‘Vital’ Contributions to Program’s Success
A plaque was presented in appreciation for the UConn School of Business hosting the 2016 NAWMBA Conference and Career Fair in Stamford last October. The plaque thanks the School and describes its contribution as vital to the success of the educational and networking conference.