Research


Equity Misvaluation

equity trading

How Much of a Role Should Default Options Play in Equity Values?

A large collection of finance literature argues that equity securities are subject to potential misvaluation by investors, where the sources of misvaluation are attributed primarily to behavioral biases, such as overconfidence, conservatism and others. Continue Reading


Op-Ed: How Privacy Concerns Drive Website Business Models

UConn Today– As is evident with the current Facebook crisis, third parties pose a significant potential privacy risk to visitors. But Facebook is not the only website using them. The convenience of easy sign-ins with Google or Twitter accounts also results in immediate identification with third parties.


Disclosing Too Much Info Can Harm a Company’s Competitive Edge

Traders work on the floor of the New York Stock Exchange in the New York financial district on Wall Street. (Jeff Hutchens/Edit by Getty Images)
Traders work on the floor of the New York Stock Exchange in the New York financial district on Wall Street. (Jeff Hutchens/Edit by Getty Images)

Do more strict accounting laws, designed to help shareholders gain better insight into corporations, ultimately harm a firm’s competitive position by forcing disclosure of proprietary information?

The answer appears to be yes, according to UConn accounting Professor Ying Zhou, who has spent years analyzing the consequences of such mandates. Continue Reading


How Visual Technologies Influence Virtual Teams

Persuasion word cloud

Professor Lurie Discovers Visual Technologies Foster Persuasion, Agreement among Virtual Teams

In a business climate where colleagues may never share office space or even meet face-to-face, Marketing Professor Nicholas Lurie has found that more visual information technologies can help virtual teams build consensus under tight deadlines. Continue Reading


Accelerate UConn Spring 2018 Participants Announced

Accelerate UConnMostafa Analoui, Executive Director of Venture Development and Timothy B. Folta, Professor of Management and Faculty Director of the Connecticut Center for Entrepreneurship and Innovation, are pleased to announce the teams selected to participate in the sixth cohort of Accelerate UConn, the University’s National Science Foundation I-Corps site.


Does Social Media Excel When an Industry is in Crisis?

OPIM Professor Shu He has been studying firms' strategic social media adjustment in response to a competitor's crisis. (Nathan Oldham/UConn School of Business)
OPIM Professor Shu He has been studying non-focal firms’ strategic social media adjustment in response to a competitor’s crisis. (Nathan Oldham/UConn School of Business)

Savvy Social Media Tactics Boosted Airline Industry Following Devastating Crash

The crash of a passenger airplane is the ultimate public relations crisis for the airline industry.

But the opportunity to explore the way a distressed airline—and its competitors—handle that crisis on social media provides an outline for many different companies on the right and wrong way to address an industry emergency, said OPIM Professor Shu He. Continue Reading


Fast Forward to 2018

Time For Change

Do Americans Believe in Getting a ‘Fresh Start?’ Marketing Professor Robin Coulter Shares Intriguing Answers

If 2017 didn’t turn out exactly how you’d hoped or planned, don’t give up!

Many Americans are strong believers in a ‘fresh start,’ reports Professor Robin Coulter, the head of the UConn School of Business Marketing Department. Continue Reading



Fall 2017 Research Newsletter

Hello to friends and colleagues across the country and around the world! The beginning of a new academic year is filled with energy and excitement, both for our students and our faculty. This year that momentum is augmented by a team of new faculty members who bring both extensive research accomplishments and a love of teaching to UConn.


Scholar Develops Software to Search the Dark Web for Hate Group Manifestos

The Journal of Blacks in Higher EducationUgochukwu O. Etudo, a new assistant professor of operations and information management in the School of Business on the Stamford campus of the University of Connecticut, has developed software that can be used to search the internet and the so-called “Dark Web” to identify websites that espouse radical views and violent behavior.

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