UConn Magazine – If you’ve compared cell-phone costs at a Spectrum/Charter kiosk, played around on a display screen at a BMW dealer designing your own dream car, or compared features on a series of premium hot tubs, you’ve likely experienced the work of Reality Interactive in Middletown, Connecticut. The high-tech firm creates customer-focused, digital display technology experiences for Fortune 500 and other multinational companies, including BMW, Nintendo, Titleist, Behr Paint Company, and P.C. Richard & Son. “What we accomplish here is breathtaking,” says Jack Nork ’91 (CLAS), the company’s implementation director. “When I see the finished product, it is actually cooler than I ever thought. We have smart, highly educated employees who love to learn new things and then apply them.’’
MSBAPM
UConn Business Partners with Prestigious Chinese University to Enroll Top Grad Students
UConn Today – The School of Business on Thursday signed a formal partnership with Shandong University in China, one of that nation’s top universities, enabling Shandong students to begin graduate coursework in China and complete their degrees at UConn.
The Shandong students, who will come to UConn starting in Fall 2025, can pursue degrees in financial technology, business analytics and project management, or financial and enterprise risk management.
Meeting the Team: Insurity Offers Unfettered Access to C-Suite
UConn Today – Long before Chris Lafond ’87 (CLAS) became the CEO of Insurity, a $350 million software company headquartered in Hartford, he was trying to figure out the best strategy to develop and showcase his business abilities.
He quickly discovered the importance of being inquisitive and developing knowledge beyond what is expected.
Erica Dean ’24, School of Business
UConn Today – Erica wants everyone to find the joy in every experience—even if that experience is a little bit scary. If you can learn something new at the same time, that’s icing on the cake. The School of Business graduate student and Double Husky took classes in Italian and floral arrangement, joined a sports team and a sports ministry and numerous other clubs, and says there are broadening opportunities at UConn for every person and interest. Erica plans to bring her skills in business analytics home to the family business after graduation. And she’s taking her own advice and continuing to plan new experiences, like a hike across Spain for the fall. And her whole family will continue to visit the Dairy Bar, because broadening your horizons doesn’t mean you forget the pleasures of your own backyard.
Dean Elliott’s ‘Alumni Town Hall’ to Address the Changing Role of Business Education
UConn Today – If you graduated from the School of Business a decade or more ago, you probably wouldn’t recognize some of the curriculum today.
“Our students are exploring newer areas of study, including entrepreneurship, data analytics, and financial technology, as they prepare to enter a rapidly changing workforce,’’ said Dean John A. Elliott. “This is a remarkable and exciting time at the School of Business and I’m eager to talk about what has changed and why.’’
MEM Co-Director Craig Calvert, Who Goes Above-and-Beyond for Students, Recognized as a Top UConn Educator
UConn Today – Professor Craig Calvert, co-Director of the MEM Program, a top-rated professor, and a champion of students pursuing their job searches, will be honored with the UConn AAUP Teaching Excellence/Early Career Award in April.
Fueled by Curiosity and Hard Work, MSBAPM Student Wins International Sustainability Challenge

An insatiable curiosity, hard work, and a background in business development and planning helped UConn graduate student Olaoluwa ‘Ola’ Ogunseun and his team win a prestigious international competition.
Ogunseun won the U21/PwC Innovation Challenge, which brings together graduate students from 28 universities around the world. The four-month long competition, which ended in December, asked students to examine sustainability in business practices and recommend solutions.Continue Reading
MSBAPM Team Wins Second-Place in Prestigious Healthcare Analytics Case Competition

A hard-working team of MSBAPM students took home second-place, and a $20,000 award, in the fiercely competitive Humana-Mays Healthcare Analytics Case Competition. Continue Reading
BAPM Grad Students Assist Atlas Air With Pilot-Retention Analytics

In the highly competitive international air-transportation business, ensuring on-time delivery of passengers and cargo requires elaborate strategic planning, precise scheduling, flexible and timely maintenance, and extraordinary teamwork.Continue Reading
New Marketing Professor Eager to Teach Grad Students

Vishal Narayan has joined the School of Business as an associate professor in the marketing department. His research interests include social media, marketing in emerging markets, and digital marketing analytics.Continue Reading