Fast Company – If you’re designing a new product or marketing campaign, what’s the better source of creativity: Your brain or your heart? That’s a question posed by the University of Connecticut and the University of Illinois in a new study published in the Journal of Consumer Research.
Marketing
Purdue Pharma bypasses state drug monitoring
Lawsuit: Sackler Emails ‘Shocking and Offensive’ to Opioid Victims
CT Post – Connecticut Attorney General William Tong released Tuesday an unredacted version of the state’s lawsuit against OxyContin maker Purdue Pharma, revealing emails from 2001 that he said showed company co-owner and former CEO and President Richard Sackler’s “shocking and offensive” disregard for victims of the opioid crisis — an assertion contested by Sackler’s attorney.
Student Profile: Grace Guertin ’19
Full name: Grace GuertinContinue Reading
Connecticut Turns Up Pressure on OxyContin Maker Purdue Pharma
British Drug Maker Indivior Indicted On Fraud And Conspiracy Charges In The U.S.
Do Firms Use Brands to Circumvent Regulatory Requirements?
Have large financial companies secretly circumvented government regulations designed to safeguard vulnerable investors from bad decision-making?Continue Reading
Do Firms Use Brands to Circumvent Regulatory Requirements?
Have large financial companies secretly circumvented government regulations designed to safeguard vulnerable investors from bad decision-making? Continue Reading
XFL still working to clinch TV deal
Waterbury Hosts Business and Human Rights Lecture Series
Former Timex executive Bob Werner will be the keynote speaker during the second of a three-part lecture series on business and human rights, hosted at the UConn Waterbury campus. Continue Reading