Emerging technology has fundamentally changed the way many corporations conduct business, and those new challenges intrigue OPIM professor Shu He. Continue Reading
OPIM
New Business School Faculty for 2019
The School of Business is welcoming 10 new faculty members this fall, including Yiming Qian, a full professor, who will chair the new Toscano Family Chair in Finance. Continue Reading
Supplier Optimization Key to Manufacturer Success
As manufacturers rely more heavily on the use of suppliers today, how can they foster enough competition to keep their expenses low without alienating the companies they depend on? Continue Reading
Dean’s Report 2018
UConn School of Business Dean’s Report 2018
Entrepreneurship
When entrepreneur Peter J. Werth pledged more than $22 million to the University of Connecticut last winter, for the creation of the Werth Institute for Entrepreneurship & Innovation, a new chapter was written in UConn’s history.Continue Reading
How Can We Get Your Attention?
Social media is the new equivalent of “word of mouth” advertising, and in the United States alone, corporate social media spending is projected to exceed $17 billion by 2019.Continue Reading
Rating Companies’ Cybersecurity Preparedness May Lead to Stronger Sites
Increased awareness about certain types of cybersecurity breaches leads companies to make improvements, according to a new international study by a University of Connecticut researcher and her counterparts.
UConn School of Business 2018 Faculty Awards
The School of Business recently honored some of its top faculty members for 2018, celebrating their achievements from the classroom to international research discoveries. Continue Reading
Spring 2018 Research Newsletter
Op-Ed: How Privacy Concerns Drive Website Business Models
UConn Today– As is evident with the current Facebook crisis, third parties pose a significant potential privacy risk to visitors. But Facebook is not the only website using them. The convenience of easy sign-ins with Google or Twitter accounts also results in immediate identification with third parties.
Does Social Media Excel When an Industry is in Crisis?
Savvy Social Media Tactics Boosted Airline Industry Following Devastating Crash
The crash of a passenger airplane is the ultimate public relations crisis for the airline industry.
But the opportunity to explore the way a distressed airline—and its competitors—handle that crisis on social media provides an outline for many different companies on the right and wrong way to address an industry emergency, said OPIM Professor Shu He. Continue Reading