The distinct chill in the air tells us it’s that time of year again. As classes come to an end, study areas crowd with students preparing for this week’s finals.
As the year closes, it’s a pleasure to look back at the many accomplishments of our students, academically and beyond. These accomplishments would not be possible without the daily efforts of faculty, staff and students who create and maintain a great environment for learning and growth. Thank you.
Take a moment to watch “Decking the Halls,” featuring President Herbst, Provost Mun Choi, some of our coaches, Jonathan the Husky, and many more, as we celebrate this festive season.
Students at the 11th Annual UConn CIBER Case Challenge
Not only did UConn senior Rebecca Frutos win two awards at the 11th Annual UConn CIBER Case Challenge, but she ended the competition with a network of new friends across the globe.
“It was such a good experience,” she said. “All of us came at this project with completely different perspectives. We played off everyone’s strengths and knowledge, and that made our presentation even better.”Continue Reading
Pictured (L to R): Charles Fayal and Steve Graf show the Parrot Device, which they hope will prevent medication dosing errors.
When Steve Graf, and dozens of fellow volunteers, traveled to Ghana to help the sick, they brought 35 suitcases of medications and provision—and an endless supply of good intentions.
After a week of triaging patients, and distributing medications, Graf and his colleagues made a startling discovery. Many of the patients weren’t recovering, and some were consuming medications too quickly.
Some adults were doubling up on blood-pressure medications. Children were guzzling liquid acetaminophen from the bottle. And, compounding the problem, many of the patients were illiterate. Sometimes parents would leave the clinic with as many as 20 different prescriptions for their four children, leading to endless confusion.
Everyone on the medical mission was frustrated with the situation, but Graf just couldn’t let it go.
“I thought, ‘This is a terrible thing. I don’t understand how this could be,'” he said. Graf, now a UConn senior majoring in healthcare management, thought about the problem often after he returned from the trip in May of 2013.
How do you give clear and memorable instructions to someone who can’t read? The clinic had tried using illustrations, showing a sun or a moon, but that didn’t seem to work.
“We approach problems given our education and training,” Graf said. “Because we learned to read at age 6, we absorb information visually. Illiterate folks do not. Their traditional learning is verbal.”
Graf thought if the prescribing physician could give medical instructions using an inexpensive recording device, like the one found in a musical greeting card, patients would be able to more easily follow dosing instructions.
He mentioned that concept one day in front of friend Charles Fayal, now a UConn senior majoring in molecular cellular biology and biomedical engineering.
“The moment I heard the idea, I got pretty excited because I instantly knew how beneficial the prescription device could be—and how simple the idea is,” said Fayal, a Stonington native. “It’s funny how somebody else’s excitement spreads, because when I got excited about his idea, Steve got more excited. After that moment we knew we had to pursue this journey.”
After a great deal of research, experimentation and cost analysis, Graf and Fayal have found an inexpensive recording module, manufactured by a Chinese company, that they will be using as their first prototype. The “Parrot Device,” as they’ve nicknamed it, will allow a medical expert to record up to 60 seconds of medical instructions. The casing could be color-coded to match the medications, and both would be placed together in a travel bag.
Neither Graf not Fayal is looking for profit—or even much recognition. A successful solution, they both said, would be rewarding enough.
“We’re hoping this will save lives. That means everything to Charles and me,” said Graf, of Westport, who is the president of the UConn chapter of Global Brigades, a student-led organization that provides medical, public health, clean water and environmental relief trips to countries such as Ghana, Panama, Nicaragua and Honduras.
Graf and Fayal presented their idea at the Biomedical Engineering Society (BMES) annual meeting in San Antonio recently. It was well-received there, as it has been by physicians who are familiar with the challenges of working in third-world nations.
The biggest challenge for the two entrepreneurs has been keeping the price reasonable. Right now it is about $2 per device, and with a large order can probably be dropped to $1. Graf said he would like to try to get the price even lower. The cost of AIDS or blood-pressure medications can be several dollars per day, Graf said. The cost to resolve damage done by consuming prescriptions too quickly—or slowly—can be several times that, he said. The cost-versus-benefit of the Parrot Device is the focus that Graf and Fayal need to persuade organizations interested in their project.
Graf got his start-up funds for the project by winning a Connecticut Center for Entrepreneurship and Innovation pitch competition last year, which gave him $1,000 in seed money for the sound modules and plastic mold for the casing. He and Fayal are now seeking funding for a January trip to Haiti to test the device with patients.
“Haiti is somewhat of a make-or-break trip for us,” said Graf. “We hope to test our prototypes. Our main questions are, ‘Will the patients use the device as intended? Will the community adopt it? Will the patients benefit from it?'”
Beyond the initial concept, Graf and Fayal envision additional uses, such as education in infectious disease areas, such as Ebola-plagued villages. Prevention might become an even greater tool than treatment, they said.
Next semester Graf will take an entrepreneurship class and plans to write a business plan focused on the device. Graf and Fayal are hoping a large charitable organization will adopt the cause and fund the project.
“It has been a journey bringing this device to fruition,” Fayal said. “Some days we’ll realize that we have a mound of work in front of us, or a major obstacle to tackle regarding manufacturing or approval.
“On these days we get bummed out, but we know we have to power through because when we get to talk to somebody who has been to a place where this device is useful, it makes it all worthwhile. These people, whether they grew up in an impoverished area or worked in one, will get excited about the idea,” he said. “Just like when Steven first told me about the idea, we get excited about it all over again.”
Stewart Lander (UConn, ‘80) has been named the 2013-14 Outstanding Alumnus by the Marketing Department. The Marketing Department has been privileged to have Stewart as a friend for many years. We are very appreciative of the Lander Family Scholarship that Stewart and his wife, Pam, established, which provides financial support to some of our best students in the professional sales leadership area. Stewart has been integral to our Program for Sales Leadership as a member of the PSL Advisory Committee, contributing valuable insights and perspectives on professional selling trends that have enhanced our ongoing experiential learning curriculum initiatives. He has given generously of his time to mentoring our students and giving guest lectures in our undergraduate sales-focused courses, and graduate marketing courses.
Stewart has more than 30 years of experience in selling and leading large sales teams in the financial services industry. Stewart was successful in the distribution marketplace as a Sr. VP/ National Sales Manager and represented firms which included GE Financial, Genworth Financial and Invest Financial. Currently with Sandler Training-TEM Associates, Stewart coaches individuals and collaborates with companies on professional and personal development programs which increase the sales performance of individuals and teams.
Stewart earned his Masters Degree from the University of Connecticut in Guidance Counseling and Personnel, and has certification in Leadership and Sales Excellence from General Electric and the Darden School of Business, and also has Six Sigma Certification.
As a Founders Council Member for the Greatest Save/KinderVision Foundation, Stewart helps provide educational programs for families, law enforcement and the community at large on how to keep kids safe.
Stewart resides in Connecticut with his wife, Pam; they have two children, Helen and Stephen.
UConn Today – Given the increasingly crucial role online retail plays in the American shopping experience, UConn Today invited Jane Gu, an assistant professor of marketing in the School of Business, to share her insights on the impact the Internet is having on the retail industry.
Alexion Pharmaceuticals, Blum Shapiro, Travelers and Priceline.com were just some of the companies seeking employees and interns at the inaugural Career Connections event for graduate business students at UConn.
More than 200 candidates earning advanced degrees in business—including MBA, Master of Science in Business Analytics and Project Management, Master of Science in Financial Risk Management and Master of Science in Human Resource Management—attended the November 12 event, which was at the UConn School of Business Graduate Business Learning Center (GBLC) in downtown Hartford.
Also among the 16 companies in attendance were: Aetna, Boehringer Ingelheim, Fiduciary Investment Advisors, Fitch Ratings, GE, The Hartford, Henkel, Infosys, iTech Solutions, Northwestern Mutual, Stanadyne Corp. and VoiceGlance.
All companies were represented at the career-fair style gathering on the Observation Deck, where students were able to talk individually with each company representative. Almost half of the companies also chose to offer a presentation in one of the adjoining classrooms, where interested students were able to learn more about each organization and possible career paths. In addition, companies were able to interview immediately in private conference rooms.
“This highly attended, successful event demonstrated the positive impact of having all graduate business programs together in Hartford,” said Meg Warren, assistant director of the Graduate Career Development Office. UConn’s Full-time MBA program recently moved from Storrs to Hartford. “Recruiters and hiring managers alike were pleased to see the range of graduate business talent all under one roof, in one venue.”
Dec. 3, 2014 – Rowena Ortiz-Walters, professor and chairperson of management at Quinnipiac University and UConn Management Ph.D. Alumni, will serve as co-director of the new Center for Women & Business at Quinnipiac.
In a recent research Kunter Gunasti and his-coauthor show that consumers prefer products labeled with brand names including round numbers (e.g., Centrum 100 multivitamins) to those including non-round numbers (e.g., Centrum 103). A systematic investigation of alphanumeric brand names used in numerous product categories indicates that round numbers such as 10, 50, 100, etc. are over-represented in the marketplace. Regardless of the product category, consumers have more favorable judgments and higher preferences of brand names including round numbers.Continue Reading