UConn Today – Mark Shenkman ’65 (CLAS), H ’07, an emeritus member of the UConn Foundation Board of Directors, received the Museum of American Finance’s Lifetime Achievement Award during a gala celebration in New York City on Monday, March 13. Shenkman, founder and president of Shenkman Capital Management, was honored for his outstanding career in the investment industry.
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School of Business Celebrates 30th Anniversary ‘Hall of Fame’ Event
UConn Today – The UConn School of Business will host its 30th Anniversary Alumni Hall of Fame ceremony in April, drawing more than 300 attendees to celebrate the achievements of outstanding alumni.
Best Paper Award: Marketing’s Justin Sieow and Professor Christina Kan
Marketing doctoral candidate Justin Sieow and assistant professor of Marketing Christina Kan’s paper titled “The Business Case Against (and for) Product Gendering,” was named the best paper by the Marketing for Higher Education Special Interest Group, the “Marketing to Evolving Consumers” special session at the 2023 American Marketing Association winter conference. Their paper examines the efficacy of product gendering in contemporary society and suggests that contemporary consumers generally prefer ungendered over gendered products, and perceive the act of product gendering as a marketing action that is aimed at encouraging purchase in a manipulative manner. Justin stressed that, “This research would not be where it is at without Christina’s input and keen eye to details. It has been an absolute privilege and honor working with someone as amazing and dedicated as Christina. I could continue singing her praises, but I’m sure everyone who has worked with her already know all of that.”
Professor Plesko—Awarded Researcher, Enthusiastic Advocate for Students–Named Top Tax Educator in the Nation
UConn Today – Professor George Plesko, the head of the accounting department, a beloved mentor, and a researcher whose work changed IRS policies, has been honored as the top tax educator in the nation.
The 2022 Ray M. Sommerfeld Outstanding Tax Educator Award, a prestigious award from the American Taxation Association, is given to a faculty member with a distinguished career and outstanding contributions to teaching, curriculum development, service, participation in professional activities, and academic research.
New UConn EBV Program Manager: ‘We’re Like a Family…Helping Accomplish Each Other’s Missions’
UConn Today – “I am excited to have the ability to help people realize their dreams.”
That’s how Nicholas Martinelli, a U.S. Army veteran who was part of a team that operated land-based defense systems against enemy rocket and mortar attacks in Iran and Afghanistan, sees his role as the new program manager of the Entrepreneurship Bootcamp for Veterans (EBV).
Business Analytics, IT Security, and Supply Chain to Take Prominent Place in Revamped School of Business Program
UConn Today – The School of Business is making significant changes to one of its undergraduate programs, modernizing it to increase the emphasis on data analytics and creating a more direct pipeline to employment.
Beginning in the Fall, the Management Information Systems (MIS) program will become Analytics and Information Management (AIM). The new major will offer four concentrations: Business Intelligence, Application Development, IT Security, and Supply Chain Management.
UConn School of Business Reduces MBA Course Requirements, Enabling Students to Complete the Degree More Quickly
UConn Today – The UConn School of Business announced today that it has revised its MBA program, making it faster, more flexible, and more convenient for graduate students to earn their degrees.
Beginning in Fall 2023, the program will decrease the number of credits required to earn an MBA from 57 to 42. It will also change its concentrations and realign its core courses. The changes allow students to complete the MBA program faster—in just over a year if pursued aggressively—and at a lower cost.
Strategies for Success in Business (Taylor’s Version)
UConn Today – Superstar Taylor Swift may have exceptional musical talent and a legion of devoted fans, but, a UConn scholar argues, it is her nearly flawless business strategy that has fueled her path to superstardom.
“Talent only gets you so far,’’ says Sami Ghaddar, a School of Business professor who specializes in business strategy. “I would say that Taylor Swift is a very savvy businessperson.
“In an industry where rivalry is intense, it requires well thought-out and prudent decisions to reap the rewards that she has. Taylor Swift is a person; but Taylor Swift is also a business.’’
UConn School of Business Names Boucher Management & Entrepreneurship Department
UConn Today – Former Connecticut State Sen. Antonietta “Toni” Boucher ’02 MBA and her husband, Henry “Bud” Boucher, had a lot to celebrate in 2020. They had just celebrated their 50th wedding anniversary and Bud, a management consultant and entrepreneur, had reached his greatest career success. The couple had always wanted to do philanthropic work, and now they would have the financial means to do so.
Otis Innovation Hackathon Prompts Undergrads to Leverage Emerging Tech
World’s leading elevator company gives winning participants $10,000 in scholarships
Imagine using your voice to summon an elevator—or several of them—to take you and your colleagues up to a meeting or asking the elevator for personalized directions to a nearby restaurant that could then be transferred to your cell phone.Continue Reading