ctpost.com – The founders of Sea Green Organics know that many people like a healthy lawn, but are increasingly wary of using chemicals to get there. For a natural alternative, they’ve taken to the sea.
Alumni
What Makes Us Tick?
New Behavioral Lab Expected to Fuel Surge in Research at UConn
Marketing Professor David Norton has a theory he just can’t wait to test, and it involves two things most people love: coffee and their own names.
“One idea that I’m currently pursuing is whether having the name on your morning coffee cup spelled incorrectly can impact your evaluation of that cup of coffee,” Norton said. “Essentially, the idea is that we like ourselves, and pretty much anything associated with ourselves, so when we are reminded about “me” we get positive feelings toward the object that does the reminding.”Continue Reading
Advice from the Top
Three Outstanding CEOs Share Business Insight, Success at ‘CEO Evolution’ Program in Stamford
Be a coach, be a leader, be a taskmaster—but don’t ever be a jerk.
Establish a strong network, but if you need additional help, reach out and ask for it. Even strangers can be strong allies.
Don’t plan your career path so rigidly that you miss out on new and amazing opportunities that can enhance your future in ways you never imagined.
That was some of the advice that three exceptional CEOs shared at the second annual “CEO Evolution’’ June 15 at the University of Connecticut’s Stamford campus. The program, attended by almost 200, was presented by Citrin Cooperman, the University of Connecticut School of Business and the Fairfield County Business Journal.Continue Reading
New MBA Case Study Tackles Trillion Dollar Changes in Mutual Fund Distribution Channels
Mutual funds are a core element of retirement and investment plans, representing roughly $1 of every $5 held in the bank or financial accounts of US households. In April, MBA students in Professor Mary Caravella’s MBA Marketing classes analyzed how mutual fund products from the roughly 800 fund companies in the industry currently reach the roughly 57 million households who own them, and then debated how one market leader, Capital Group/American Funds, should address some potential profound market forces affecting their retail go-to-market strategy. Continue Reading
Brand Ambassador Experience
Marketing Society Members Act as Brand Ambassadors for US POLO ASSN.
by Robert O’Gara, Chief Organization Officer, UConn Marketing Society
This academic year the UConn Marketing Society involved its members through guest speakers, meetings, and community involvement. The Marketing Society brings together students who are interested in marketing and want to learn more about the “real world” experiences from professionals in the field opening up opportunities for learning, networking, internships, and careers.Continue Reading
“My Goal is to Help As Many As I Can”
Justin Knight of Dayville Inducted into UConn School of Business Hall of Fame
Hartford Courant – Justin Knight, of Dayville, Conn., was inducted as one of three Student Fellows in the University of Connecticut School of Business’ Hall of Fame during a ceremony May 8 at the Connecticut Convention Center in Hartford.
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Business Hall of Fame Induction
Alumni Say Though Campus Has Changed, the Camaraderie at UConn Remains the Same
The School of Business welcomed four new members to its Hall of Fame and paid tribute to veterans of the U.S. Armed Services in a May 8 ceremony at the Connecticut Convention Center in Hartford.
Among the inductees were: David B. Greenfield ’84; Norman W. Lacroix ’72 MBA, Wendy Reeves Watkins ’74. The late Brigadier Gen. James S. Creedon ’53 was inducted posthumously.
Dean John A. Elliott noted that this year’s inductees have not only achieved tremendous success in their careers, but have made a personal commitment to the betterment of their communities by advocating for and supporting higher education, theaters and museums, food banks and many other deserving institutions.Continue Reading
UConn’s Insider Guide to Living Your Best Life
UConn Today – What are the secrets to success? How can you make the most of every day? Whether you’ve long wished you were more creative or have always wondered how to land your dream job, our UConn-inspired how-to handbook will offer you valuable insight into some of life’s burning questions.
50 Years of Excellence
Gala Evening Celebrates Accomplishments of UConn’s Prestigious Real Estate Program
Some 300 people—from real estate legends to revered faculty to soon-to-be graduates—filled the Rome Ballroom on the Storrs campus to celebrate the 50th anniversary of the Center for Real Estate and Urban Economic Studies.
The tight-knit commercial real estate community came out to laude the program’s accomplishments, honor those who have shaped its success, reminisce about the growth of the program over the decades, and to look enthusiastically toward the future.
The UConn Real Estate program has long been regarded as one of the best in the country. Director John Glascock announced that the program’s Advisory Council has secured $2 million in endowed funds for the program during the last four years. At the dinner it was announced that an endowed scholar position would be created in honor of William Kinnard, the first director of the Center. Long-time Professor John Clapp will be named as The William N. Kinnard Research Scholar. Continue Reading