UConn Today – Five UConn School of Business alumni, who have excelled in fields as diverse as college basketball, power-tool manufacturing, and complex financial services, will be inducted into the School of Business Hall of Fame this spring.
Marketing
Ask the Experts: LendingClub Review
Wallethub –
Q: What are some pieces of advice people should follow when comparing personal loan offers from different lenders?
A: One of the most important criteria is the loan’s interest rate. The higher the interest rate, the more expensive the loan is for the borrower. Borrowers should consider whether the loan has a fixed rate or variable rate.
Ask the Experts – Insurance Review
WalletHub – Q; Do you think Liberty Mutual’s tagline about customizing insurance to customers’ needs really distinguishes it from other insurance companies?
A: The “only pay for what you need” campaign is supported by several humorous vignettes with established characters, building familiarity and trust. The storylines are attention-getting, memorable, and pleasant. This is the strength of this campaign.
Marketing Students Played a Pivotal Role in Creating a Safer UConn
UConn Today – Capt. Justin Gilbert believed the new LiveSafe app offered by the UConn Police Department could be a potential lifesaver for students—if only they knew about it.
But after a semester of availability, the app had only 400 active users.
“We weren’t getting much traction,’’ Gilbert says. “And that was really frustrating because this app has really great safety features.’’
With a slower holiday shopping season projected, seasonal hiring is late and in a lull
Modern Retail – Around this time last year, retailers were clamoring to get a hold of thousands of seasonal workers with some making hiring announcements as early as August. The holiday hiring environment in 2023, however, is a stark contrast to what it was the previous year.
Popular Business-Law Series Kicks Off With Discussion of College Athletes’ Rights Movement
UConn Today – The School of Business’ popular Equity Now Speaker Series resumes this fall with a discussion about the relatively new opportunity for college athletes to profit from the use of their name, image and likeness.
U.S. News Ranks UConn Undergrad Business Program in the Top 50 Nationwide
Uconn Today – In a new report released on Monday, U.S. News & World Report ranked the undergraduate program at the UConn School of Business among the Top 50 in the nation.
The program is ranked No. 47, based on peer assessment by deans and senior faculty members at other highly-regarded colleges. UConn tied with UMass for the top public undergraduate business education in the New England.
School of Business Welcomes Four Experienced Faculty to its Ranks
UConn Today – The School of Business has added four faculty members to its ranks, all with extensive classroom experience. The new professors include a trio of OPIM experts, who will be based in Stamford, and a former LEGO-company innovator who is joining the Marketing Department.
Big Changes for Big Business as EU Human Rights Law Nears Enactment
UConn Today – The European Union will soon require thousands of large companies to actively look for and reduce human rights abuses and environmental damage in their supply chains. And although it’s an EU law, it will also cover foreign businesses – including American ones – that have operations in the region.
Many global corporations will soon have to police up and down their supply chains as EU human rights ‘due diligence’ law nears enactment
The Conversation – The European Union will soon require thousands of large companies to actively look for and reduce human rights abuses and environmental damage in their supply chains. And although it’s an EU law, it will also cover foreign businesses – including American ones – that have operations in the region.
The European Parliament approved a draft of the new rules in June 2023, and now EU member states and the European Commission will negotiate to finalize the law, which is expected to begin rolling out in phases a few years from now