MSBAPM



MSBAPM Students ‘Awash’ in Knowledge After Completing Capstone Project For Henkel

Father and son washing clothes in washing machine
(istockphoto.com)

Creating a great laundry detergent is just the first step in conquering the household cleaning market.

That’s one of the concepts that UConn MSBAPM students learned during their capstone-class project last month. Their task? Providing data, customer insight, and e-commerce support to Henkel, which markets a wide range of well-known consumer and industrial brands in North America, including Persil®, Purex®, and all® laundry detergents and Snuggle® fabric softeners.Continue Reading


UConn Students Repeat Winning Tradition During National Analytics Challenge

A female worker wearing a hardhat and safety vest standing in front of a work truck. She is a utility worker, engineer or technician.
This year’s JMP Discovery Summit challenged participants to build a model for a telecommunications company. UConn’s team took 1st place. (istockphoto.com)

For the second consecutive year, a team of UConn graduate students earned the first-place award in a national analytics competition. Their award-winning presentation addressed how a telecom company can analyze and utilize data to help retain existing customers.Continue Reading


Geno Auriemma Supports New Program to Further Boost UConn Grad Students at the Recruiting Table

UConn Today – Geno Auriemma, head coach of the UConn Huskies women’s basketball team, is again partnering with the UConn School of Business – this time by supporting a new lecture-and-workshop series to help 2,000 graduate business students enhance their leadership skills.

The series, which began Oct. 13, focuses on value-centered leadership, learning to reset and transform, and intentional networking. Each executive lecture will be followed by workshops led by a career coach to reinforce the lessons.Continue Reading


MSBAPM Program Among Top 20 in Nation

Group of MSBAPM Students focusing on a laptop computer.
Students from the MSBAPM program spend time studying in the Graduate Business Learning Center, in Hartford, CT. (Nathan Oldham / UConn School of Business)

The UConn MSBAPM program is among the best masters of business analytics programs in the nation, according to The Financial Engineer (TFE) Times. The program was ranked No. 19.Continue Reading



Predictive Modeling Class Projects Become Twin Wins for UConn

The UConn delegates pose at a reception during the JMP Discovery Summit in Tuscon, AZ.  The two UConn teams represented here tied for first place in the contest. (Contributed Photo)
The UConn delegates pose at a reception during the JMP Discovery Summit in Tuscon, AZ. The two UConn teams represented here tied for first place in the contest. (Contributed Photo)

If a pet-adoption agency wants to quickly find a home for a puppy, is it better to post a picture of the pup with its littermates—or a series of photos of the dog alone?

And if soccer club owners are trying to identify which FIFA players are underpaid based on their talent, could they accurately do so by analyzing public data about each player’s skill ratings?Continue Reading


Two Veteran Professors Promoted to Associate Business Deans

Jose M. Cruz (left) and Lucy Gilson (right) have been named associate deans in the UConn School of Business.  Gilson has taken on the mantle of associate dean for faculty and outreach, while Cruz is now the associate dean for graduate programs. (Nathan Oldham / UConn School of Business)
Jose M. Cruz (left) and Lucy Gilson (right) have been named associate deans in the UConn School of Business. Gilson has taken on the mantle of associate dean for faculty and outreach, while Cruz is now the associate dean for graduate programs. (Nathan Oldham / UConn School of Business)

The School of Business has announced the appointment of Professors Lucy Gilson and Jose M. Cruz as new associate deans. They join Professor Bob Day in rounding out the three-person team reporting to Interim Dean David Souder.Continue Reading


Grad Students Help PCX Aero Go ‘Full Throttle’

MBA student Don Pendagast (left) and MSBAPM student Chitra Reddy (right), were on a six person team dedicated to helping PCX Aerospace improve their critical data-collection systems. (Nathan Oldham / UConn School of Business)
MBA student Don Pendagast (left) and MSBAPM student Chitra Reddy (right), were on a six person team dedicated to helping PCX Aerospace improve their critical data-collection systems. (Nathan Oldham / UConn School of Business)

When it comes to the aerospace industry, PCX Aerostructures is in the big leagues.Continue Reading


CABA Partners with Capital Community College to Boost Student Retention

Pictured above, Yuly Susaya from UConn’s MSBAPM Program.  Graduate Students from UConn’s CABA shared data analysis with Captial Community College to bolster their student retention rates. (Nathan Oldham / UConn School of Business)
Pictured above, Yuly Susaya from UConn’s MSBAPM Program. Graduate Students from UConn’s CABA shared data analysis with Captial Community College to bolster their student retention rates. (Nathan Oldham / UConn School of Business)

G. Duncan Harris, Interim CEO at Capital Community College, and his team, know the strengths and the struggles that many of their 3,300 students face on the path toward achieving their degrees.Continue Reading