External media mentions
UConn Today – The School of Business is making significant changes to one of its undergraduate programs, modernizing it to increase the emphasis on data analytics and creating a more direct pipeline to employment.
Beginning in the Fall, the Management Information Systems (MIS) program will become Analytics and Information Management (AIM). The new major will offer four concentrations: Business Intelligence, Application Development, IT Security, and Supply Chain Management.
UConn Today – The UConn School of Business announced today that it has revised its MBA program, making it faster, more flexible, and more convenient for graduate students to earn their degrees.
Beginning in Fall 2023, the program will decrease the number of credits required to earn an MBA from 57 to 42. It will also change its concentrations and realign its core courses. The changes allow students to complete the MBA program faster—in just over a year if pursued aggressively—and at a lower cost.
UConn Today – Superstar Taylor Swift may have exceptional musical talent and a legion of devoted fans, but, a UConn scholar argues, it is her nearly flawless business strategy that has fueled her path to superstardom.
“Talent only gets you so far,’’ says Sami Ghaddar, a School of Business professor who specializes in business strategy. “I would say that Taylor Swift is a very savvy businessperson.
“In an industry where rivalry is intense, it requires well thought-out and prudent decisions to reap the rewards that she has. Taylor Swift is a person; but Taylor Swift is also a business.’’
UConn Today – Former Connecticut State Sen. Antonietta “Toni” Boucher ’02 MBA and her husband, Henry “Bud” Boucher, had a lot to celebrate in 2020. They had just celebrated their 50th wedding anniversary and Bud, a management consultant and entrepreneur, had reached his greatest career success. The couple had always wanted to do philanthropic work, and now they would have the financial means to do so.
UConn Today – The Russian invasion of Ukraine has captured the attention of Americans in ways that few other conflicts have, and created challenges that today’s business students will likely grapple with for the rest of their careers.
That’s the perspective of two leading business-ethics scholars who will be the guest panelists during a Feb. 20 program called “Business, Peace and the War in Ukraine: One Year Later.’’ It is part of the School of Business’ Equity Now speaker series that addresses prominent justice and human rights issues in business.
UConn Today – Whether it’s a graduation party, a milestone birthday, or a toast to a promotion, celebrations can benefit participants’ health and wellbeing.
Those are the findings of UConn marketing professor Danielle Brick, whose research was just published in the Journal of Public Policy & Marketing.
UConn Magazine – When Greg Lewis ’91 (BUS) teaches executive leadership seminars at Honeywell, where he is the Senior Vice President and CFO, there is one story he inevitably shares.
If you want to be a leader, you need to think like one, he says. And there was a pivotal moment when he learned that lesson.