Wallethub – Which do you think is a better indicator of a good car insurance company: low rates or good customer reviews?
Shopping for insurance is really a multi-step process. Low rates are an attention-getter. They will stop and attract a shopper but will not automatically convert a shopper into a customer.
UConn Today – In the wake of the Black Lives Matter movement and other calls for social change, there’s a tremendous appetite for knowledge and guidance among business professionals, students, and alumni in a vast variety of industries.
“In the midst of this social revolution I thought, ‘How can we at the School of Business make a difference and bring these issues to a wide audience?’’ says business law professor Robert Bird, who has organized a four-part speaker series on diversity and equity topics.
Westfair Online – Google has announced an updating of its policies that will prohibit advertisers promoting housing, employment and credit access from targeting or excluding audiences based on demographics or place of residence.
Record-Journal – Imagine a 30-foot box truck transformed into a mobile tuxedo store.
John Dominello, owner of Modern Formals, came up with the idea three years ago.
“It’s all about convenience and service,” Dominello said. “Like any good business, you have to adapt and evolve with the times.”
Psychology Today – There is nothing that raises the panic meter in quite the same way as staring at empty store shelves where hand sanitizer, surgical masks, and even paper goods used to be. Many consumers immediately whip out their iPhones to order online—only to discover empty virtual shelves as well—at least when it comes to reputable, credible products, with recognizable name identification.
Bloomberg Businessweek – Ukraine President Volodymyr Zelenskiy is battling Russian-backed rebels in the east. He’s trying to zigzag around Donald Trump’s impeachment drama. Even what should pass for good news, the country’s flourishing economy, has a catch: The stronger Ukraine’s economic growth, the more an obscure debt derivative could punch a hole in its finances.
UConn Today – People searching online restaurant reviews give less value to those written on mobile devices than on other platforms, according to new research in the journal Marketing Science.
In a study of 275,000 restaurant reviews, researchers from the University of Connecticut, Boston College, and Peking University found differences in reader perception based on the platform where the review was generated.
UConn Today – Shoppers who win retail discounts through scratch-off tickets or other games of chance are more likely to make a purchase, and spend more money, than customers offered standard discounts that apply to everyone, according to a new study led by the University of Connecticut.Continue Reading