Robin Coulter, Marketing Professor, Receives S. Tamer Cavusgil Award

Posted on by Nancy White
Robin Coulter and Yuliya Strizhakova holding American Marketing Association Awards.
Robin Coulter and Yuliya Strizhakova (Pierce Harman Photography)

Robin Coulter, professor of marketing, University of Connecticut, and Yuliya Strizhakova, associate professor of marketing, Rutgers University received the 2015 S. Tamer Cavusgil Award at the Summer 2016 American Marketing Association Conference held in Atlanta in early August. The Editorial Board of the Journal of International Marketing identified their article, “Drivers of Local Relative to Global Brand Purchases: A Contingency Approach,” as making the most significant contribution to the advancement of the practice of international marketing management in 2015.

 

Top Business Executives/Alumni Join Newly Created Dean’s Advisory Cabinet

Posted on by Claire Hall
UConn School of Business Dean John Elliott in his office.
UConn School of Business Dean John A. Elliott (Marie LeBlanc/UConn School of Business)

Dean John A. Elliott has assembled a new Advisory Cabinet for the School of Business, which includes 12 outstanding business leaders who are also passionate about their commitment to the University. Continue Reading

Women’s entrepreneurship conference coming to Stamford

Posted on by Melissa Ferrigno

Westfair Online – The inaugural edition of Xcite, an entrepreneurship and innovation conference for women, will be held next month at the Crowne Plaza Stamford Hotel. The conference is being presented by the University of Connecticut School of Business and the Connecticut Center for Entrepreneurship and Innovation.

How to Thrive and Gain Respect in Your First Job

Posted on by David Souder
Smart and confident businesswoman smiling and shaking hands.
Earning respect in the workplace is a give-and-take process. Ask good questions, look for good times to speak up, be patient, listen and learn.

Many UConn seniors and new graduates are focused on landing that first full-time job. And once the job starts, there are many new and exciting experiences. Colleagues want you to feel welcome, and take the time to show you how things get done.

Before long, though, the honeymoon period ends and a new challenge sets in. You don’t just want your colleagues to welcome you – you want them to respect the value that you can add in the workplace. UConn helped you learn the skills you need to do your job, but it is only after graduation that you realize you have to showcase your abilities too. How do you do that? Continue Reading