Web cookies (also called HTTP cookies, browser cookies, or simply cookies) are small pieces of data that websites store on your device (computer, phone, etc.) through your web browser. They are used to remember information about you and your interactions with the site.
Purpose of Cookies:
Session Management:
Keeping you logged in
Remembering items in a shopping cart
Saving language or theme preferences
Personalization:
Tailoring content or ads based on your previous activity
Tracking & Analytics:
Monitoring browsing behavior for analytics or marketing purposes
Types of Cookies:
Session Cookies:
Temporary; deleted when you close your browser
Used for things like keeping you logged in during a single session
Persistent Cookies:
Stored on your device until they expire or are manually deleted
Used for remembering login credentials, settings, etc.
First-Party Cookies:
Set by the website you're visiting directly
Third-Party Cookies:
Set by other domains (usually advertisers) embedded in the website
Commonly used for tracking across multiple sites
Authentication cookies are a special type of web cookie used to identify and verify a user after they log in to a website or web application.
What They Do:
Once you log in to a site, the server creates an authentication cookie and sends it to your browser. This cookie:
Proves to the website that you're logged in
Prevents you from having to log in again on every page you visit
Can persist across sessions if you select "Remember me"
What's Inside an Authentication Cookie?
Typically, it contains:
A unique session ID (not your actual password)
Optional metadata (e.g., expiration time, security flags)
Analytics cookies are cookies used to collect data about how visitors interact with a website. Their primary purpose is to help website owners understand and improve user experience by analyzing things like:
How users navigate the site
Which pages are most/least visited
How long users stay on each page
What device, browser, or location the user is from
What They Track:
Some examples of data analytics cookies may collect:
Page views and time spent on pages
Click paths (how users move from page to page)
Bounce rate (users who leave without interacting)
User demographics (location, language, device)
Referring websites (how users arrived at the site)
Here’s how you can disable cookies in common browsers:
1. Google Chrome
Open Chrome and click the three vertical dots in the top-right corner.
Go to Settings > Privacy and security > Cookies and other site data.
Choose your preferred option:
Block all cookies (not recommended, can break most websites).
Block third-party cookies (can block ads and tracking cookies).
2. Mozilla Firefox
Open Firefox and click the three horizontal lines in the top-right corner.
Go to Settings > Privacy & Security.
Under the Enhanced Tracking Protection section, choose Strict to block most cookies or Custom to manually choose which cookies to block.
3. Safari
Open Safari and click Safari in the top-left corner of the screen.
Go to Preferences > Privacy.
Check Block all cookies to stop all cookies, or select options to block third-party cookies.
4. Microsoft Edge
Open Edge and click the three horizontal dots in the top-right corner.
Go to Settings > Privacy, search, and services > Cookies and site permissions.
Select your cookie settings from there, including blocking all cookies or blocking third-party cookies.
5. On Mobile (iOS/Android)
For Safari on iOS: Go to Settings > Safari > Privacy & Security > Block All Cookies.
For Chrome on Android: Open the app, tap the three dots, go to Settings > Privacy and security > Cookies.
Be Aware:
Disabling cookies can make your online experience more difficult. Some websites may not load properly, or you may be logged out frequently. Also, certain features may not work as expected.
Two UConn business law professors received prestigious research awards over the summer.
Professors Stephen Park and Robert Bird received the Hoeber Memorial Award for Excellence in Research for their article, “The Domains of Corporate Counsel in an Era of Compliance.” The Hoeber award, given in memory of prominent business law professor Ralph C. Hoeber, is awarded by the editors of the American Business Law Journal to recognize excellent research. Continue Reading
UConn Today – When Dr. Courtney Townsel sees an expectant mother with a rare, but serious condition called cervical insufficiency, she only has a few treatment options. Despite steady advances in how we treat mothers and their unborn babies during high-risk pregnancies, none of her options are ideal. In fact, the procedure most commonly performed to treat cervical insufficiency has remained largely the same since the 1950s.
Professor Park, Colleagues Awarded UConn Academic-Plan Grant to Help Further the Study, Practice of Human Rights in Business
Business law professor Stephen Park and UConn colleagues have been awarded a $265,000 research grant under UConn’s Academic Plan to investigate ways to protect and promote human rights in the business world.Continue Reading
UConn Today – The University of Connecticut in partnership with Connecticut Innovations (CI) and Webster Bank today announced it is establishing a $1.5 million UConn Innovation Fund that will provide early-stage financial support to new business startups affiliated with UConn.
Robin Coulter and Yuliya Strizhakova (Pierce Harman Photography)
Robin Coulter, professor of marketing, University of Connecticut, and Yuliya Strizhakova, associate professor of marketing, Rutgers University received the 2015 S. Tamer Cavusgil Award at the Summer 2016 American Marketing Association Conference held in Atlanta in early August. The Editorial Board of the Journal of International Marketing identified their article, “Drivers of Local Relative to Global Brand Purchases: A Contingency Approach,” as making the most significant contribution to the advancement of the practice of international marketing management in 2015.
Alumna Margaret Luciano ’15 Ph.D. Continues to Win Recognition for Research
Margaret Luciano ’15 Ph.D. (management) was recently awarded the J. Richard Hackman Award for her Ph.D. dissertation. The award is given to a recent graduate whose work shows the greatest potential to advance the understanding of groups beyond one discipline.
Margaret Luciano ’15 Ph.D. (UConn School of Business)
Luciano’s dissertation, “Unpacking the Dynamics of Cross-Unit Coordination: A Multi-Level Quasi-Experimental Investigation,” studied 2,357 hospital-patient transfers between units over a 16-week period and investigated the implications for patient care.
She received the Hackman Award at the 2016 INGRoup conference in Helsinki, Finland in July. Her adviser, UConn Management Professor John Mathieu, was also in attendance.
At the award ceremony, Luciano’s dissertation was described as “theoretically sophisticated and interesting, methodologically rich and analytically eloquent.” Her research improved the work processes and quality of work life for hospital employees, improved patient quality of care and paid dividends to the hospital, the award committee concluded. “She not only advanced our science, but also our practice,” they said.
Luciano is now an assistant professor of management at Arizona State University.
The Marketing Department hosted an interesting variety of speakers for the Spring 2016 Marketing Department Research Series. This set of speakers reflects the diverse research interests of the marketing faculty. The Marketing Department Research Series seeks to keep abreast of the latest research of leading scholars in the field as well as provide opportunities for doctoral students to interact with these scholars from around the world. Continue Reading
Charles F. Hofacker, Ko de Ruyter, Nicholas H. Lurie, Puneet Manchanda, & Jeff Donaldson
A variety of business sectors have been buffeted by the diffusion of mobile technology, a trend that presents a variety of difficult challenges but interesting opportunities to marketers. One such opportunity is gamification, which, one hopes, will enhance appeal to mobile consumers. Our sense from both personal experience and the literature is that the gamified mobile apps currently offered by firms mostly miss the mark. We provide a systematic overview of game design and note how principles derived from that field are highly applicable to gamification in mobile marketing settings. We are aided by the work of Schell (2008), whose Elemental Game Tetrad Model allows us to offer a coherent look at how gamification should affect mobile marketing outcomes. Full article.
Northridge, California – January 19, 1994: Experts survey office building with one side entirely collapsed from the Martin Luther King Day earthquake. (iStock)
Finance Professor Finds Inconsistency in California’s Earthquake Insurance Charges
Are some California homeowners subsidizing others for earthquake insurance due to policies that unfairly lump together insurance premiums for both high- and low-risk property owners?
The answer appears to be “yes,” based on new research by UConn finance professor Xiao “Joyce” Lin, a former California resident who is interested in earthquake insurance pricing and demand.Continue Reading
Associate Dean of Research Sulin Ba presents Emily Vasington ’16 with her Hall of Fame award. (Nathan Oldham/UConn School of Business)
An undergraduate who worked to improve bachelor-degree programs, an MBA student who helped his colleagues make new business contacts, and a Ph.D. student with award-winning research were the three student inductees into the School of Business Hall of Fame on May 6.Continue Reading