News

All School of Business pressroom news


35 Best Master’s in Marketing Degrees for 2017

College Choice– We have collated the average credit hour cost, the amount of financial aid students receive, the academic reputation of the university, and PayScale’s average early career salary for the school’s graduates, and have thus arrived at, hands down, the country’s best programs. And, clearly, “best” for us means reputation, but also affordability, return on investment, and accessibility. Our information comes from PayScale, U.S. News & World Report, U.S. Department of Education, and the universities and colleges’ websites.


I’ve Got to Buy That!

Lenovo Thinkpad X201 Notebook (iStock)

Best Mergers and Acquisitions Significantly Enhance Consumers’ Perception of Products

Consumer-product companies that execute well-thought-out mergers and acquisitions can tap a customer gold mine.

Not only can they appeal to savvy shoppers’ brand preferences, but also boost profits, streamline expenses and increase prominence among vendors. Continue Reading


The Best MBA Programs For Less Than $15,000 A Year

Business Insider– The master’s degree in business administration (MBA) is one of the traditional education choices for people seeking high-powered careers with a lot of earning potential.

But MBAs aren’t cheap. A year of tuition at a top business school can easily exceed $50,000, and many programs last for two years.



Pushing the Knowledge Frontier

Professor James Marsden (Nathan Oldham/UConn School of Business)
Professor James Marsden (Nathan Oldham/UConn School of Business)

Professor Marsden Honored for Lifetime Achievement in Information Systems

OPIM professor James Marsden, a 24-year School of Business faculty member, has received an international, lifetime achievement award for his contributions to the field of information systems. Continue Reading


How to Find On-Campus Job Opportunities and Internships as an International Student

Some friends of mine recently asked how I found on-campus positions and internships as an international student.  It took me a long conversation to explain how I found each opportunity, but I still think that I can go further to explain step-by-step for others who may be interested. Continue Reading


‘Just Go For It!’

When senior Andrew Carroll graduates in May, he will have completed a triple major, and his resume will include a semester of education abroad and additional world travel that gave him a new, bolder perspective. (Nathan Oldham/UConn School of Business)
When senior Andrew Carroll graduates in May, he will have completed a triple major, and his resume will include a semester of education abroad and additional world travel that gave him a new, bolder perspective. (Nathan Oldham/UConn School of Business)

Three Majors, World Travel, Research Highlight Senior Andrew Carroll’s UConn Years

No regrets.

When he enrolled at UConn four years ago, Andrew Carroll ’17 didn’t know exactly what the future would offer, but he was determined to get the most out of his college experience.

When he graduates in May, he will have completed a triple major—in economics, psychology and management—and his resume will include a semester of education abroad and additional world travel that gave him a new, bolder perspective. Continue Reading



Conair Faces Close Attention After Cuisinart Recall

Stamford Advocate– As Stamford-based Conair replaces 8 million blades used in its Cuisinart food processors, which have been linked to mouth injuries from fragments of cracked blades, customers and regulators are closely watching its handling of the recall. The prevalence and speed of social media only heightens attention.

“They have to get on top of this, be transparent and open and stay ahead of the social media curve,” said Kevin McEvoy, an assistant professor in the University of Connecticut’s business school. “The brand equity is going to be damaged for Cuisinart — but how much damage and for how long depends on how they respond.”


Retirement Beckons

Cliff Nelson is retiring this semester after 19 years at UConn. (Nathan Oldham/UConn School of Business)
Cliff Nelson is retiring this semester after 19 years at UConn. (Nathan Oldham/UConn School of Business)

Professor Nelson and His Never-Give-Up Outlook Will Be Missed

Don’t misunderstand Cliff Nelson.

It isn’t that he dislikes the students for whom accounting comes easily. They’re great. It’s just that the ones who struggle, persist and keep fighting until they understand the concepts—they’re the ones he enjoys the most. Continue Reading