Comparable Financial Statements Help Acquirers Make Smarter Deals
Financial accounting may play an even more important role than previously recognized when it comes to corporate acquisition decisions, according to a UConn professor. Continue Reading
Ph.D.
Consumers On the Move
UConn Researcher Finds ‘Mobile Geo-Targeting’ Can Be a Powerful Tool for Business Growth
With the typical American consumer spending three hours a day on a smartphone, savvy companies are quickly trying to capitalize on new technology that allows them to market their businesses electronically. Continue Reading
Finance Professors Honored for Research
Martinez, Kang Honored for Outstanding Research on Investment Perceptions, Practices
Finance professors Jose Martinez and Namho Kang have both received prestigious recognitions for their separate research endeavors. Continue Reading
Myopic Views
UConn Professors Find Evidence that Short-Sighted Business Planning Costs Companies Money
When executives are committed to the long-term viability of their corporation, and invest money in future growth and technology that will not pay off right away, does that give the company a strong competitive advantage?
For years conventional wisdom said yes, even as many companies seemed focused on short-term results instead. New research by UConn management professors David Souder and Greg Reilly, and their colleagues, offers evidence that longer payoff horizons are indeed more profitable. Continue Reading
Mission to Mars
UConn Magazine– Getting to the Red Planet is a lot more than just rocket science. Management Professor John Mathieu ’80 (CLAS) is working with NASA on the human mechanics.
A Little White Lie – or Worse?
UConn Researcher Discovers that Retail Execs Downplay, Mislead Outlook in Reports to Stockholders
Many CEOs from major U.S. retailers tend to soften, possibly even distort, their company’s financial standings and offer stakeholders pessimistic predictions about the future, even when their companies are thriving.Continue Reading
The Search Is On!
UConn Invited to Participate in Accounting Scholar Hunt
The Accounting Ph.D. program at UConn has again been selected to participate in the prestigious Accounting Doctoral Scholars (ADS) Program, which encourages auditing and tax professionals to pursue careers in academia. Continue Reading
A Fast Track to Economic Growth?
Real Estate Professor Jeffrey Cohen Eager to Study Impact of New Transit System on Central Connecticut
Will the state’s new bus rapid-transit system – CTfastrak – which has already carried 4 million riders since its inaugural trip in March 2015, also spur growth in housing, restaurants, and other businesses along its route in central Connecticut? Continue Reading
Shaping an Emerging Global Agenda
Professor Park, Colleagues Awarded UConn Academic-Plan Grant to Help Further the Study, Practice of Human Rights in Business
Business law professor Stephen Park and UConn colleagues have been awarded a $265,000 research grant under UConn’s Academic Plan to investigate ways to protect and promote human rights in the business world.Continue Reading
Robin Coulter, Marketing Professor, Receives S. Tamer Cavusgil Award
Robin Coulter, professor of marketing, University of Connecticut, and Yuliya Strizhakova, associate professor of marketing, Rutgers University received the 2015 S. Tamer Cavusgil Award at the Summer 2016 American Marketing Association Conference held in Atlanta in early August. The Editorial Board of the Journal of International Marketing identified their article, “Drivers of Local Relative to Global Brand Purchases: A Contingency Approach,” as making the most significant contribution to the advancement of the practice of international marketing management in 2015.