August 17, 2016
August 16, 2016
Robin Coulter, professor of marketing, University of Connecticut, and Yuliya Strizhakova, associate professor of marketing, Rutgers University received the 2015 S. Tamer Cavusgil Award at the Summer 2016 American Marketing Association Conference held in Atlanta in early August. The Editorial Board of the Journal of International Marketing identified their article, “Drivers of Local Relative to Global Brand Purchases: A Contingency Approach,” as making the most significant contribution to the advancement of the practice of international marketing management in 2015.
August 15, 2016
Two financial services startups were the recent beneficiaries of a helping hand from the UConn Consulting Group, an undergraduate, student-led organization that works on real-life business projects to both assist companies and broaden student experiences.
“By working on a project for a startup, I had direct access to the CEO and felt like the UConn Consulting Group was consistently making an impact on the company,” said junior Matthew DeLeon. “The trust that the company placed in the group allowed us to push beyond what we had done in the past.” Continue Reading
Dean John A. Elliott has assembled a new Advisory Cabinet for the School of Business, which includes 12 outstanding business leaders who are also passionate about their commitment to the University. Continue Reading
August 12, 2016
Westfair Online – The inaugural edition of Xcite, an entrepreneurship and innovation conference for women, will be held next month at the Crowne Plaza Stamford Hotel. The conference is being presented by the University of Connecticut School of Business and the Connecticut Center for Entrepreneurship and Innovation.
August 8, 2016
August 5, 2016
August 4, 2016
Many UConn seniors and new graduates are focused on landing that first full-time job. And once the job starts, there are many new and exciting experiences. Colleagues want you to feel welcome, and take the time to show you how things get done.
Before long, though, the honeymoon period ends and a new challenge sets in. You don’t just want your colleagues to welcome you – you want them to respect the value that you can add in the workplace. UConn helped you learn the skills you need to do your job, but it is only after graduation that you realize you have to showcase your abilities too. How do you do that? Continue Reading