Ziyuan Li
Ph.D. Student
Marketing
Education
Ph.D. in Business, Marketing concentration, University of Connecticut, 2027 (expected)
Masters in Marketing Science, Columbia University, 2021
B.S. in Management Information System, Beijing Jiaotong University (China), 2020
Research Interest
Quantitative Marketing
Biography
Ziyuan is a doctoral student in Marketing at the University of Connecticut. Ziyuan earned a Bachelor’s degree in Management Information System from Beijing Jiaotong University, a Master’s degree in Marketing Science from Columbia University and worked as a consultant at IPSOS. Currently, Ziyuan works as a graduate assistant at the School of Business. Her areas of specialization include quantitative marketing.
Research Experience
Research Assistant, University of Connecticut
Dr. Joseph Pancras, Fall 2022
Teaching Experience
Teaching Assistant, University of Connecticut
Marketing and Digital Analytics, Fall 2022