Jieun Lee
Ph.D. Student
Marketing
Education
- Ph.D. in Marketing, University of Connecticut, 2022 (Expected)
- M.S. in Marketing, Korea University, 2016
- B.E. in English Language & Literature and in Business Administration, Sookmyung Women’s University, 2014
Research Interests
- Quantitative Marketing; Digital Marketing and Analytics; Coopetition; Virality of Online Content
Research and Teaching Experience
- Research Assistant, 2016-Current
- Teaching Assistant, 2016-Current
- Teaching Instructor in Record (MKTG 3101), Fall 2018 (4.8/5), Fall 2019 (4.7/5), & Fall 2020 (4.8/5)

j.lee@uconn.edu | |
Phone | +1 (860) 486-6485 |
Office Location | BUSN 405 |
Campus | Storrs |