Bis Sarkar
Ph.D. Student
Marketing
Education
Ph.D. in Business Administration (Marketing), University of Connecticut, 2031 (expected)
MBA in Quantitative Finance, Marketing & Strategy, NYU STERN School of Business
College Diploma in Software Engineering, Sheridan College (Canada)
B.Sc. in Biochemistry and Genetics, Bangalore University (India)
Research Interests
Healthcare Marketing, Digital Advertising, Artificial Intelligence, Digital Platforms, and the Mobile Economy
Biography
Bis is a Ph.D. student in Marketing at the University of Connecticut, where he serves as a graduate assistant in the Marketing Department of the School of Business. He earned an MBA from NYU Stern School of Business as a Distinguished Faculty Scholar, a B.S. in Biochemistry and Genetics from Bangalore University, and a Diploma in Software Engineering from Sheridan College in Toronto. His research focuses on healthcare, with particular emphasis on healthcare marketing, digital advertising, digital platforms, and the mobile economy.
Research Experience
Research Assistant, University of Connecticut
Dr. Joseph Pancras, Fall 2026
Teaching Experience:
Teaching Assistant, University of Connecticut
Marketing Research, Dr. Jane Gu, Fall 2026

| Bis.Sarkar@uconn.edu | |
| Mailing Address | 2100 Hillside Road, Unit 1041 |
| Office Location | BUSN 405 |
| Campus | Storrs |
| Office Hours | By appointment |