Francesco Zanibellato

Ph.D. Student

Marketing


www.francescozanibellato.com

Education

Ph.D. program in Business, Marketing concentration, University of Connecticut.

Masters of Research in Management Science, Ca’ Foscari University, Italy, 2017

Masters in Marketing, Ca’ Foscari University, Italy, 2015

B.S. in Arts Management, Ca’ Foscari University, Italy, 2012

Research Interest

Experimental design

Textual analysis

Multivariate data analysis for marketing

Branding

New product development

 

Biography

Francesco earned a Master of Research in Management Science from Ca’ Foscari University. Currently, Francesco works as a graduate assistant at the School of Business. His areas of specialization include Electronic Word-Of-Mouth, Consumer Taste (branding, new product development), using Language Analysis, Multivariate data analysis and Experimental Designs.

 

Research Experience

Behavioral Lab Coordinator, University of Connecticut, Fall 2019
Research Assistant, University of Connecticut
   Dr. Nicholas Lurie, Spring 2021
   Dr. Christina Kan, Fall 2020
   Dr. Nicholas Lurie, Spring 2020
   Dr. Narasimhan Srinivasan, Fall 2019

 

Teaching Experience

Teaching Assistant, University of Connecticut
   Marketing Research, Spring 2021 (UConn)
Introduction to Marketing Management
, Spring 2020 (UConn)

Instructor of Record
   Introduction to Marketing Management, Fall 2020 (UConn)
   Statistics, Practice, Spring 2019 (Ca’ Foscari)

 

Publications

Zanibellato, F.; R., Umberto; C., Francesco (2018) “How the Attributes of a Museum Experience Influence Electronic Word-of-Mouth Valence: An Analysis of Online Museum Reviews” International Journal of Arts Management, vol. 21 n.1, pp.76-90

 

For more information: https://www.francescozanibellato.com/

Contact Information
Emailfrancesco.zanibellato@uconn.edu
Office LocationBUSN 405
CampusStorrs
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